- Adobe Photoshop
- Adobe Illustrator
Artmore Hotel is a self-proclaimed “trendy” boutique hotel establishment located in the heart of Midtown Atlanta. Their primary target guests are generally in their early 20s to mid-50s, with mid to upper income averages. Their narrower focus is on those guests of which classified themselves as “hip” and passionate for music and art.
My goal was to keep in tune with the Artmore aesthetic and produce a consistent campaign that was clever and clean. I wanted to keep current and potential guests abreast of current events and constantly engage in order to keep the brand visible.
Followers specifically commented on the new content praising it for its aesthetic and timeliness. Engagement increased exponentially within the first month of implementation.